{"id":1310,"date":"2012-07-24T02:29:32","date_gmt":"2012-07-24T00:29:32","guid":{"rendered":"https:\/\/www.odw.fr\/blog\/?p=1310"},"modified":"2025-08-07T13:53:30","modified_gmt":"2025-08-07T11:53:30","slug":"infographie-ce-que-les-reseaux-sociaux-savent-de-vous","status":"publish","type":"post","link":"https:\/\/www.odw.fr\/blog\/reseaux-sociaux\/infographie-ce-que-les-reseaux-sociaux-savent-de-vous\/","title":{"rendered":"[infographie] Ce que les r\u00e9seaux sociaux savent de vous"},"content":{"rendered":"<p style=\"text-align: justify;\">Savez-vous ce que Facebook ou Twitter savent r\u00e9ellement de vous ? R\u00e9ponse dans cette belle infographie r\u00e9alis\u00e9e par <span style=\"color: #ff6600;\"><a title=\"Baynote\" href=\"https:\/\/kibocommerce.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #ff6600;\">Baynote<\/span><\/a><\/span> qui pr\u00e9sente le type d&rsquo;informations que chaque r\u00e9seau social r\u00e9colte, la mani\u00e8re dont ils les r\u00e9coltent ainsi que l&rsquo;utilisation qu&rsquo;ils en font.<\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/www.odw.fr\/blog\/wp-content\/uploads\/2012\/07\/social-data-infographic.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter  wp-image-1311\" title=\"Ce que les r\u00e9seaux sociaux savent de vous\" src=\"https:\/\/www.odw.fr\/blog\/wp-content\/uploads\/2012\/07\/social-data-infographic.jpg\" alt=\"Ce que les r\u00e9seaux sociaux savent de vous\" width=\"583\" height=\"1171\" srcset=\"https:\/\/www.odw.fr\/blog\/wp-content\/uploads\/2012\/07\/social-data-infographic.jpg 972w, https:\/\/www.odw.fr\/blog\/wp-content\/uploads\/2012\/07\/social-data-infographic-149x300.jpg 149w, https:\/\/www.odw.fr\/blog\/wp-content\/uploads\/2012\/07\/social-data-infographic-510x1024.jpg 510w\" sizes=\"auto, (max-width: 583px) 100vw, 583px\" \/><\/a><\/p>\n<p data-start=\"100\" data-end=\"555\">Cette infographie met en lumi\u00e8re la mani\u00e8re dont les grandes plateformes web collectent, exploitent et mon\u00e9tisent nos donn\u00e9es personnelles. Ainsi, des acteurs comme <strong data-start=\"341\" data-end=\"400\">Google, Facebook, Twitter, LinkedIn, Pandora, Pinterest<\/strong> acc\u00e8dent \u00e0 des informations telles que la localisation, l\u2019adresse IP, le type d\u2019appareil, l\u2019historique de navigation, ou encore les interactions sociales des utilisateurs.<\/p>\n<p data-start=\"557\" data-end=\"1008\">Les <strong>m\u00e9thodes de collecte<\/strong> varient : cookies, requ\u00eates de recherche, donn\u00e9es tierces ou encore profils utilisateurs. Ces donn\u00e9es servent \u00e0 la publicit\u00e9 cibl\u00e9e, \u00e0 l\u2019envoi de notifications, ou \u00e0 la fourniture de services g\u00e9olocalis\u00e9s et permettent ainsi \u00e0 Google de dominer le march\u00e9 en terme de revenus publicitaires avec 36,38 milliards de dollars par an, contre 3,7 milliards pour Facebook.<\/p>\n<p data-start=\"557\" data-end=\"1008\">Cela nous invite \u00e0 prendre conscience de l\u2019ampleur de la collecte de donn\u00e9es dans notre quotidien num\u00e9rique !<\/p>\n<p>Source : <span style=\"color: #ff6600;\"><a title=\"Mashable\" href=\"https:\/\/mashable.com\/archive\/social-network-data\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #ff6600;\">Mashable<\/span><\/a><\/span>, infographie r\u00e9alis\u00e9e par <span style=\"color: #ff6600;\"><a title=\"Baynote\" href=\"https:\/\/kibocommerce.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #ff6600;\">Baynote<\/span><\/a><\/span>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Savez-vous ce que Facebook ou Twitter savent r\u00e9ellement de vous ? R\u00e9ponse dans cette belle infographie r\u00e9alis\u00e9e par Baynote qui pr\u00e9sente le type d&rsquo;informations que [&#8230;]<\/p>\n","protected":false},"author":4,"featured_media":1311,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[450],"class_list":["post-1310","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reseaux-sociaux","tag-confidentialite-reseaux-sociaux"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>[infographie] Ce que les r\u00e9seaux sociaux savent de vous - Agence digitale ODW<\/title>\n<meta name=\"description\" content=\"Quels types de donn\u00e9es vos sites pr\u00e9f\u00e9r\u00e9s collectent-ils et comment les utilisent-ils ? 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