{"id":3401,"date":"2013-05-21T09:15:40","date_gmt":"2013-05-21T07:15:40","guid":{"rendered":"https:\/\/www.odw.fr\/blog\/?p=3401"},"modified":"2025-05-28T14:58:56","modified_gmt":"2025-05-28T12:58:56","slug":"infogrpahie-a-quelle-heure-poster-sur-les-reseaux-sociaux","status":"publish","type":"post","link":"https:\/\/www.odw.fr\/blog\/reseaux-sociaux\/infogrpahie-a-quelle-heure-poster-sur-les-reseaux-sociaux\/","title":{"rendered":"[Infographie] Quelle est la meilleure heure pour poster sur les r\u00e9seaux sociaux ?"},"content":{"rendered":"<p style=\"text-align: justify;\">L&rsquo;heure \u00e0 laquelle un post est envoy\u00e9 sur les r\u00e9seaux sociaux influe grandement sur sa <strong>visibilit\u00e9<\/strong>. En effet, il est important de communiquer au moment o\u00f9 sa cible est pr\u00e9sente sur le r\u00e9seau social correspondant.<\/p>\n<p style=\"text-align: justify;\">Cette infographie de Socialcaffeine.com\u00a0pr\u00e9sente les <strong>meilleurs et pires moments pour poster<\/strong> sur les principaux r\u00e9seaux sociaux. De mani\u00e8re g\u00e9n\u00e9rale, les meilleurs heures sont celles correspondant aux <strong>horaires de bureau<\/strong>. Le trafic augmente progressivement \u00e0 partir de 9h du matin pour chuter \u00e0 partir de 17h. Il semblerait que les plus mauvaises heures pour poster soient bien \u00e9videmment la nuit et <strong>le moins bon jour le vendredi<\/strong> .<\/p>\n<p style=\"text-align: justify;\">On constate cependant quelques particularit\u00e9s int\u00e9ressantes. Par exemple, les meilleurs moments pour poster sur LinkedIn sont les heures qui pr\u00e9c\u00e8dent et suivent les heures de travail. Autre fait int\u00e9ressant : Pinterest semble \u00eatre un r\u00e9seau social nocturne puisque le pic du trafic se situe la nuit entre 20h et 1h du matin.<\/p>\n<p style=\"text-align: justify;\">Mais attention, comme nous le rappelions dans l&rsquo;article sur le <span style=\"color: #ff6600;\"><a href=\"https:\/\/www.odw.fr\/blog\/reseaux-sociaux\/quel-est-le-meilleur-moment-pour-tweeter\/\"><span style=\"color: #ff6600;\">meilleur moment pour Tweeter<\/span><\/a><\/span>, poster aux <strong>pics de trafic<\/strong> sur les r\u00e9seaux sociaux signifie \u00e9galement se heurter \u00e0 une plus <strong>forte concurrence<\/strong>. D&rsquo;autre part, il est toujours n\u00e9cessaire de se mettre \u00e0 la place de sa cible pour estimer \u00e0 quelle heure son audience est la plus importante et donc adapter ses heures de publication en fonction de l&rsquo;habitude de celle-ci.<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-3402 aligncenter\" src=\"https:\/\/www.odw.fr\/blog\/wp-content\/uploads\/2013\/05\/meilleure-heure-pour-poster.jpg\" alt=\"meilleure heure pour poster\" width=\"528\" height=\"1623\" srcset=\"https:\/\/www.odw.fr\/blog\/wp-content\/uploads\/2013\/05\/meilleure-heure-pour-poster.jpg 587w, https:\/\/www.odw.fr\/blog\/wp-content\/uploads\/2013\/05\/meilleure-heure-pour-poster-333x1024.jpg 333w\" sizes=\"auto, (max-width: 528px) 100vw, 528px\" \/><\/p>\n<p>Et vous, comment faites-vous pour d\u00e9terminer l&rsquo;heure \u00e0 laquelle poster vos publications sur les r\u00e9seaux sociaux ?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>L&rsquo;heure \u00e0 laquelle un post est envoy\u00e9 sur les r\u00e9seaux sociaux influe grandement sur sa visibilit\u00e9. En effet, il est important de communiquer au moment [&#8230;]<\/p>\n","protected":false},"author":6,"featured_media":3402,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[313,863],"class_list":["post-3401","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reseaux-sociaux","tag-post-facebook","tag-post-twitter"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>[Infographie] A quelle heure poster sur les r\u00e9seaux sociaux ?<\/title>\n<meta name=\"description\" content=\"\u00c0 quelle heure poster sur les r\u00e9seaux sociaux pour maximiser l&#039;engagement ? 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