{"id":4102,"date":"2014-07-09T15:42:53","date_gmt":"2014-07-09T13:42:53","guid":{"rendered":"https:\/\/www.odw.fr\/blog\/?p=4102"},"modified":"2025-08-08T13:06:28","modified_gmt":"2025-08-08T11:06:28","slug":"les-outils-instagram-indispensables-au-community-manager","status":"publish","type":"post","link":"https:\/\/www.odw.fr\/blog\/reseaux-sociaux\/les-outils-instagram-indispensables-au-community-manager\/","title":{"rendered":"8 outils Instagram indispensables au Community Manager"},"content":{"rendered":"

Malgr\u00e9 un\u00a0d\u00e9veloppement foudroyant\u00a0et plus de 150 millions d\u2019utilisateurs<\/strong>, Instagram dispose d’un panel de fonctionnalit\u00e9s limit\u00e9s. On reproche notamment souvent \u00e0 l’application de ne pas\u00a0proposer de solution d’analyse des donn\u00e9es afin de suivre les r\u00e9percussions de ses posts.<\/p>\n

Ci-dessous, nous vous pr\u00e9sentons une s\u00e9lection d’outils\u00a0qui vous permettront de tirer le meilleur parti de ce r\u00e9seau social, d’optimiser votre community management<\/span><\/a><\/span> et d’organiser notamment des op\u00e9rations sp\u00e9ciales et\u00a0concours.<\/p>\n

\"Iconosquare\"<\/a>Iconosquare<\/h2>\n

Iconosquare fait partie des favoris lorsque vous voulez g\u00e9rer votre pr\u00e9sence sur Instagram<\/strong>. Le site web iconosquare.com<\/span><\/a><\/span> est vraiment fonctionnel puisqu’il permet de faire des recherches par profil ou mots-cl\u00e9s, mais \u00e9galement d\u2019identifier des concours et d\u2019en g\u00e9rer sur une plateforme simple d\u2019utilisation. On aime \u00e9galement l\u2019onglet \u00ab Statistiques<\/strong> \u00bb qui permet de voir votre progression, en fonction des interactions et des nouveaux abonn\u00e9s.<\/p>\n

\"Instaport\"<\/a>Instaport<\/h2>\n

Instaport est un service en ligne dont la fonction est de t\u00e9l\u00e9charger toutes ses images<\/strong> pr\u00e9sentes sur le r\u00e9seau Instagram. L\u2019utilisation d\u2019Instaport est on ne peut plus facile. Il suffit de vous connectez avec vos identifiants Instagram. Il vous faut par le suite indiquer \u00e0 Instaport ce que vous voulez r\u00e9cup\u00e9rer sous la forme d\u2019un fichier Zip. Vous pouvez choisir la totalit\u00e9 des images, les derni\u00e8res ou celles prises \u00e0 une p\u00e9riode donn\u00e9e. Une autre chose int\u00e9ressante : Instaport vous permet de r\u00e9cup\u00e9rer les images d\u2019autres utilisateurs que vous avez aim\u00e9. Vous pouvez \u00e9galement\u00a0r\u00e9cup\u00e9rer des photos pr\u00e9sentes sur le r\u00e9seau et signal\u00e9es par un #tag.<\/p>\n

\"sumall\"SumAll<\/h2>\n

SumAll est un bon outil d\u2019analyse pour les r\u00e9seaux sociaux<\/strong>. Il permet aux community managers de mixer la presque totalit\u00e9 de ses sources d\u2019analyses : Twitter, LinkeIn, Facebook, Google Analytics et bien d’autres. C\u2019est un des seul outil d’analyse prenant en compte Instagram.<\/p>\n

\"ifttt\"<\/a>IFTTT<\/h2>\n

If This Then That<\/span><\/a><\/span>, \u00ab\u00a0Si il se passe \u00e7a, alors fait cela\u00a0\u00bb en fran\u00e7ais, est un outil puissant permettant d’automatiser de tr\u00e8s nombreuses actions courantes<\/strong> sur le web en interconnectant une trentaine de plateformes\u00a0:\u00a0Bitly, Blogger, Dropbox, Delicious, Email, Evernote, Facebook, Flickr, Foursquare, Gmail, LinkedIn, Pinterest, Tumblr, Vimeo, Youtube, Wodpress,… et bien s\u00fbr Instagram.<\/span>\u00a0Avec ce service, vous gagnerez \u00e9norm\u00e9ment de temps et cr\u00e9erez des d\u00e9clarations simples avec des connexions puissantes.<\/p>\n

Le fonctionnement ? En mettant en relation deux canaux entre eux (Facebook, Twitter, Dropbox, etc.), cela g\u00e9n\u00e8re une activit\u00e9 sur un canal, en fonction d’un \u00e9l\u00e9ment \u00ab d\u00e9clencheur \u00bb d\u00e9termin\u00e9 sur l’autre. Par exemple, \u00a0\u00bb si une URL est tagu\u00e9e dans mon flux Google Reader (If This), alors elle est partag\u00e9e sur mon compte LinkedIn \u00bb (Then That).\u00a0\u00bb Des milliers de combinaisons d’activit\u00e9s sont ainsi possibles, ce qui offre l’opportunit\u00e9 d’automatiser un tr\u00e8s grand nombre de t\u00e2ches sur le web et de restreindre les interventions superflues ou les actions dupliqu\u00e9es et r\u00e9p\u00e9titives.<\/p>\n

\"Flipagram\"<\/a>Flipagram<\/h2>\n

Flipagram est une application vous permettant de transformer vos photos Instagram en vid\u00e9o<\/strong>, le tout en ajoutant la musique de votre choix. Flipagram est un outil multim\u00e9dia intriguant qui vous aide \u00e0 facilement cr\u00e9er des vid\u00e9os amusantes.<\/p>\n

La musique, le titre que l\u2019on donne \u00e0 son Flipagram et la vitesse de d\u00e9ferlement des photos sont autant d’\u00e9l\u00e9ments mis \u00e0 la disposition de l\u2019utilisateur pour donner du relief \u00e0 ses photos et le transformer en un v\u00e9ritable chef d’oeuvre. Son probl\u00e8me principal, toutefois, est que la qualit\u00e9 finale de vos fichiers qui laisse beaucoup \u00e0 d\u00e9sirer.<\/p>\n

\"Gramblr\"<\/a>Gramblr<\/h2>\n

Gramblr<\/span><\/a><\/span> est une plateforme simple \u00e0 utiliser. Elle vous permet de poster des photos sur Instagram par le biais de votre ordinateur<\/strong> (mac ou pc). C’est un outil disponible pour Windows et OS X. Pour l\u2019utiliser, il suffit de vous identifier, choisir la photo que vous souhaitez partager, ajouter une l\u00e9gende, cliquer sur \u201cSave cation\u201d et le tour est jou\u00e9.<\/p>\n

\"repost\"<\/a>Repost<\/h2>\n

Repost<\/span><\/a><\/span> permet de reposter<\/strong> de la m\u00eame fa\u00e7on qu’un partage Facebook ou d\u2019un retweet sur Twitter, vos photos qui passent dans votre fil d’actualit\u00e9<\/strong>. C’est un service tr\u00e8s bien fait, car il suffit seulement de s\u00e9lectionner depuis l’application la photo Instagram que vous souhaitez reposter et l\u2019’outil fait le reste du travail.<\/p>\n

Hootsuite\"hootsuite\"<\/a><\/h2>\n

Hootsuite<\/span><\/a><\/span> est bien \u00e9videmment un outil incontournable en mati\u00e8re de community management et utilis\u00e9 par de nombreuses agences Instagram<\/a>. Comme vous le savez probablement, celui-ci vous permet de visualiser<\/strong> sur une m\u00eame application tous vos r\u00e9seaux sociaux et de planifier vos publications<\/strong>. Petite astuce pour ajouter Instagram \u00e0 la liste de vos r\u00e9seaux sociaux sur Hootsuite : allez dans les applications d’Hootsuite pour l’installer car Instagram n’est pas disponible en natif.<\/p>\n","protected":false},"excerpt":{"rendered":"

Malgr\u00e9 un d\u00e9veloppement foudroyant et plus de 150 millions d\u2019utilisateurs, Instagram dispose d’un panel de fonctionnalit\u00e9s limit\u00e9s. On reproche notamment souvent \u00e0 l’application de ne […]<\/p>\n","protected":false},"author":11,"featured_media":4160,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[923,924,129,921,637,920,925,922],"class_list":["post-4102","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reseaux-sociaux","tag-flipagram","tag-gramblr","tag-hootsuite","tag-iconosquare","tag-instagram","tag-instaport","tag-repost","tag-sumall-ifttt"],"yoast_head":"\n8 outils Instagram indispensables au Community Manager - Agence digitale ODW<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrez 8 outils indispensables pour analyser, g\u00e9rer et optimiser votre pr\u00e9sence sur Instagram : statistiques, automatisation,...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.odw.fr\/blog\/reseaux-sociaux\/les-outils-instagram-indispensables-au-community-manager\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"8 outils Instagram indispensables au Community Manager - 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