{"id":4957,"date":"2015-03-04T11:52:09","date_gmt":"2015-03-04T10:52:09","guid":{"rendered":"https:\/\/www.odw.fr\/blog\/?p=4957"},"modified":"2025-08-07T10:05:06","modified_gmt":"2025-08-07T08:05:06","slug":"les-tendances-a-prevoir-creation-contenu-pour-2015","status":"publish","type":"post","link":"https:\/\/www.odw.fr\/blog\/webmarketing\/les-tendances-a-prevoir-creation-contenu-pour-2015\/","title":{"rendered":"Les tendances \u00e0 pr\u00e9voir en mati\u00e8re de cr\u00e9ation de contenu pour 2015"},"content":{"rendered":"<p>La banque d&rsquo;images libres de droit Shutterstock a r\u00e9cemment publi\u00e9e une infographie sur les tendances \u00e0 pr\u00e9voir a en mati\u00e8re de <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/www.odw.fr\/expertises\/agence-brand-content\/\">cr\u00e9ation de contenu<\/a><\/span> pour l&rsquo;ann\u00e9e 2015.\u00a0S&rsquo;appuyant sur plus de <strong>47 millions d&rsquo;images<\/strong> mais \u00e9galement de nombreuses <strong>vid\u00e9os et musiques<\/strong>\u00a0d\u00e9pos\u00e9es par ses utilisateurs, la banque d&rsquo;image s&rsquo;est amus\u00e9e \u00e0\u00a0pr\u00e9dire, avec plus ou moins de pr\u00e9cision, les principales tendances qui vont\u00a0marquer\u00a02015.<\/p>\n<p>Cette infographie s&rsquo;int\u00e9resse donc aux tendances globales impactant les <strong>diff\u00e9rents types de contenu<\/strong>\u00a0:\u00a0<span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/www.odw.fr\/blog\/webmarketing\/les-tendances-du-web-design-en-2015\/\">web design<\/a><\/span>, images, vid\u00e9os. Elle nous apprend par exemple\u00a0que la double exposition et les logos\u00a0hipster sont tr\u00e8s pris\u00e9s pour le design. L&rsquo;<strong>animation et le slow motion<\/strong> sont pour leur part les principales tendances constat\u00e9es sur le site en mati\u00e8re de vid\u00e9s.<\/p>\n<p><span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/www.shutterstock.com\/blog\/shutterstock-2015-creative-design-trends-infographic-report\">L&rsquo;infographie Shutterstock<\/a><\/span> rel\u00e8ve \u00e9galement quelques tendances sociales et culturelles int\u00e9ressantes. On apprend ainsi, sans grande surprise, que le <strong>selfie<\/strong>, d\u00e9j\u00e0 tr\u00e8s \u00e0 la mode avec\u00a0<strong>une croissance <\/strong>de plus de 2166 %, devrait encore \u00eatre tr\u00e8s pris\u00e9 en 2015.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4958\" src=\"https:\/\/www.odw.fr\/blog\/wp-content\/uploads\/2015\/03\/contentmktinfographic.png\" alt=\"contentmktinfographic\" width=\"575\" height=\"4010\" srcset=\"https:\/\/www.odw.fr\/blog\/wp-content\/uploads\/2015\/03\/contentmktinfographic.png 600w, https:\/\/www.odw.fr\/blog\/wp-content\/uploads\/2015\/03\/contentmktinfographic-43x300.png 43w, https:\/\/www.odw.fr\/blog\/wp-content\/uploads\/2015\/03\/contentmktinfographic-147x1024.png 147w\" sizes=\"auto, (max-width: 575px) 100vw, 575px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La banque d&rsquo;images libres de droit Shutterstock a r\u00e9cemment publi\u00e9e une infographie sur les tendances \u00e0 pr\u00e9voir a en mati\u00e8re de cr\u00e9ation de contenu pour [&#8230;]<\/p>\n","protected":false},"author":12,"featured_media":4958,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[67],"tags":[917,195,725,973,442],"class_list":["post-4957","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-webmarketing","tag-creation-de-contenu","tag-design","tag-photos","tag-selfies","tag-videos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cr\u00e9ation de contenu : les grandes tendances \u00e0 suivre en 2015<\/title>\n<meta name=\"description\" content=\"Shutterstock anticipe les grandes tendances de cr\u00e9ation de contenu pour 2015 : double exposition, logos hipster, animation, slow motion et selfies en forte croissance.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.odw.fr\/blog\/webmarketing\/les-tendances-a-prevoir-creation-contenu-pour-2015\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cr\u00e9ation de contenu : les grandes tendances \u00e0 suivre en 2015\" \/>\n<meta property=\"og:description\" content=\"Shutterstock anticipe les grandes tendances de cr\u00e9ation de contenu pour 2015 : double exposition, logos hipster, animation, slow motion et selfies en forte croissance.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.odw.fr\/blog\/webmarketing\/les-tendances-a-prevoir-creation-contenu-pour-2015\/\" \/>\n<meta property=\"og:site_name\" content=\"Agence digitale ODW\" \/>\n<meta property=\"article:published_time\" content=\"2015-03-04T10:52:09+00:00\" \/>\n<meta property=\"article:modified_time\" 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