{"id":5134,"date":"2015-04-03T09:00:20","date_gmt":"2015-04-03T07:00:20","guid":{"rendered":"https:\/\/www.odw.fr\/blog\/?p=5134"},"modified":"2025-08-08T11:41:13","modified_gmt":"2025-08-08T09:41:13","slug":"creer-du-contenu-visuel-pour-les-reseaux-sociaux-infographie","status":"publish","type":"post","link":"https:\/\/www.odw.fr\/blog\/reseaux-sociaux\/creer-du-contenu-visuel-pour-les-reseaux-sociaux-infographie\/","title":{"rendered":"Cr\u00e9er du contenu visuel pour les r\u00e9seaux sociaux [infographie]"},"content":{"rendered":"<p>Cr\u00e9er et <strong>poster du contenu visuel<\/strong> est\u00a0une des cl\u00e9s\u00a0pour une\u00a0strat\u00e9gie efficace sur les m\u00e9dias sociaux. Ce contenu peut prendre la forme de\u00a0<strong>photos, vid\u00e9os, graphes ou infographies<\/strong>. En effet, c&rsquo;est ce type de contenu qui est le\u00a0plus facilement <strong>appr\u00e9ci\u00e9 et partag\u00e9<\/strong>, l&rsquo;aspect visuel s&rsquo;alliant parfaitement avec les usages actuels des internautes. Ainsi, <a href=\"https:\/\/www.odw.fr\/blog\/campagnes-publicitaires-2\/importance-des-images-dans-votre-strategie-online\/\">un contenu avec des images<\/a> pertinentes am\u00e9liore de fa\u00e7on consid\u00e9rable le nombre de fois que celui-ci est\u00a0vu.<\/p>\n<p>Cependant, poster du contenu visuel n&rsquo;est pas suffisant : ce contenu se doit d&rsquo;<strong>\u00eatre de qualit\u00e9<\/strong>.\u00a0L&rsquo;infographie ci-dessous, cr\u00e9\u00e9e par le site <a href=\"https:\/\/www.quicksprout.com\/\" target=\"_blank\" rel=\"noopener\">Quicksprout<\/a>, permet d&rsquo;en savoir plus sur les diff\u00e9rents types de contenu visuel existants et comment cr\u00e9er du contenu pertinent pour l&rsquo;internaute.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-5137 aligncenter\" src=\"https:\/\/www.odw.fr\/blog\/wp-content\/uploads\/2015\/04\/Contenu-Visuel.jpg\" alt=\"Contenu-Visuel\" width=\"550\" height=\"6987\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cr\u00e9er et poster du contenu visuel est une des cl\u00e9s pour une strat\u00e9gie efficace sur les m\u00e9dias sociaux. Ce contenu peut prendre la forme de [&#8230;]<\/p>\n","protected":false},"author":12,"featured_media":5143,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[978],"class_list":["post-5134","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reseaux-sociaux","tag-contenu-visuel"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cr\u00e9er du contenu visuel pour les r\u00e9seaux sociaux [infographie] - Agence digitale ODW<\/title>\n<meta name=\"description\" content=\"Cr\u00e9er du visuel engage les utilisateurs : photos, vid\u00e9os ou infographies sont les formats les plus partag\u00e9s et efficaces sur les r\u00e9seaux sociaux.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.odw.fr\/blog\/reseaux-sociaux\/creer-du-contenu-visuel-pour-les-reseaux-sociaux-infographie\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cr\u00e9er du contenu visuel pour les r\u00e9seaux sociaux [infographie] - Agence digitale ODW\" \/>\n<meta property=\"og:description\" content=\"Cr\u00e9er du visuel engage les utilisateurs : photos, vid\u00e9os ou infographies sont les formats les plus partag\u00e9s et efficaces sur les r\u00e9seaux sociaux.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.odw.fr\/blog\/reseaux-sociaux\/creer-du-contenu-visuel-pour-les-reseaux-sociaux-infographie\/\" \/>\n<meta property=\"og:site_name\" content=\"Agence digitale ODW\" \/>\n<meta property=\"article:published_time\" content=\"2015-04-03T07:00:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-08T09:41:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.odw.fr\/blog\/wp-content\/uploads\/2015\/04\/Contenu_visuel.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Lucas Blancato\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lucas Blancato\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.odw.fr\\\/blog\\\/reseaux-sociaux\\\/creer-du-contenu-visuel-pour-les-reseaux-sociaux-infographie\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.odw.fr\\\/blog\\\/reseaux-sociaux\\\/creer-du-contenu-visuel-pour-les-reseaux-sociaux-infographie\\\/\"},\"author\":{\"name\":\"Lucas Blancato\",\"@id\":\"https:\\\/\\\/www.odw.fr\\\/blog\\\/#\\\/schema\\\/person\\\/8daa2ce7f68035b2b7adf257f5bbba47\"},\"headline\":\"Cr\u00e9er du contenu visuel pour les r\u00e9seaux sociaux [infographie]\",\"datePublished\":\"2015-04-03T07:00:20+00:00\",\"dateModified\":\"2025-08-08T09:41:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.odw.fr\\\/blog\\\/reseaux-sociaux\\\/creer-du-contenu-visuel-pour-les-reseaux-sociaux-infographie\\\/\"},\"wordCount\":147,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.odw.fr\\\/blog\\\/reseaux-sociaux\\\/creer-du-contenu-visuel-pour-les-reseaux-sociaux-infographie\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.odw.fr\\\/blog\\\/wp-content\\\/uploads\\\/2015\\\/04\\\/Contenu_visuel.jpg\",\"keywords\":[\"contenu visuel\"],\"articleSection\":[\"R\u00e9seaux sociaux\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.odw.fr\\\/blog\\\/reseaux-sociaux\\\/creer-du-contenu-visuel-pour-les-reseaux-sociaux-infographie\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.odw.fr\\\/blog\\\/reseaux-sociaux\\\/creer-du-contenu-visuel-pour-les-reseaux-sociaux-infographie\\\/\",\"url\":\"https:\\\/\\\/www.odw.fr\\\/blog\\\/reseaux-sociaux\\\/creer-du-contenu-visuel-pour-les-reseaux-sociaux-infographie\\\/\",\"name\":\"Cr\u00e9er du contenu visuel pour les r\u00e9seaux sociaux [infographie] - 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