{"id":6806,"date":"2020-03-06T17:06:21","date_gmt":"2020-03-06T16:06:21","guid":{"rendered":"https:\/\/www.odw.fr\/blog\/?p=6806"},"modified":"2025-05-28T13:17:20","modified_gmt":"2025-05-28T11:17:20","slug":"integrer-des-stories-instagram-a-son-site-web","status":"publish","type":"post","link":"https:\/\/www.odw.fr\/blog\/reseaux-sociaux\/integrer-des-stories-instagram-a-son-site-web\/","title":{"rendered":"Int\u00e9grer des stories Instagram \u00e0 son site web"},"content":{"rendered":"<p>Depuis leur lancement en septembre 2016, <strong>les stories Instagram ont rencontr\u00e9 un vif succ\u00e8s<\/strong> aupr\u00e8s des membres du r\u00e9seau social. Aussi, il est tr\u00e8s fr\u00e9quent que des nouveaut\u00e9s pointent le bout de leur nez afin d\u2019optimiser leur potentiel. Par exemple, <strong>Fastory<\/strong> a imagin\u00e9 un widget permettant d\u2019int\u00e9grer ais\u00e9ment ses stories Instagram \u00e0 son site web.&nbsp;<\/p>\n<h2 class=\"wp-block-heading\"><em>Gagner en audience en publiant ses stories Instagram sur son site web<\/em><\/h2>\n<p>Tr\u00e8s appr\u00e9ci\u00e9es des utilisateurs d\u2019Instagram, <strong>les stories n\u2019ont eu de cesse d\u2019\u00eatre am\u00e9lior\u00e9es<\/strong> afin d\u2019inciter les marques \u00e0 s\u2019y int\u00e9resser de pr\u00e8s.<\/p>\n<p>Jusqu\u2019\u00e0 peu toutefois, les stories n\u2019\u00e9taient accessibles que sur le r\u00e9seau social Instagram, ce qui emp\u00eachait les cr\u00e9ateurs de contenus de faire d\u00e9couvrir leur travail \u00e0 une plus large audience.<\/p>\n<p>Aussi, Fastory, un service marketing mobile first, a con\u00e7u <strong>un widget pouvant permettre d\u2019int\u00e9grer ses stories Instagram sur son site web<\/strong>.<\/p>\n<p>Cette int\u00e9gration doit vous permettre d\u2019une part <strong>d\u2019augmenter l\u2019audience de vos stories Instagram<\/strong> (et peut-\u00eatre de fid\u00e9liser de nouvelles personnes) et d\u2019autre part <strong>d\u2019amener certains utilisateurs d\u2019<a href=\"https:\/\/www.odw.fr\/blog\/reseaux-sociaux\/instagram-toujours-plus-de-filtres-personnalises-avec-realite-augmentee\/\">Instagram<\/a> vers votre site web<\/strong> et de les rapprocher par cons\u00e9quent de l\u2019entr\u00e9e de votre tunnel de conversion.<\/p>\n<p>C\u2019est aussi une bonne occasion <strong>de pouvoir communiquer autrement sur votre site Internet<\/strong> autour d\u2019un lancement produit par exemple. \u00c0 chaque marque de se montrer cr\u00e9ative pour concevoir des stories Instagram capables de se d\u00e9marquer de celles des concurrents.<\/p>\n<p>Notez aussi que la possibilit\u00e9 d\u2019int\u00e9grer des stories Instagram sur un site web devrait permettre <strong>une meilleure diffusion de ces derni\u00e8res<\/strong>. En effet, des blogs et sites officiels pourront relayer vos stories \u2014 comme ils relaient par exemple des publications Facebook ou des tweets \u2014 et contribuer \u00e0 booster leur audience.<\/p>\n<h2 class=\"wp-block-heading\"><em>Comment int\u00e9grer ses stories Instagram \u00e0 un site Internet\u2009?<\/em><\/h2>\n<p>Gr\u00e2ce \u00e0 Fastory, <strong>pas besoin de disposer de connaissances techniques pour int\u00e9grer ses stories Instagram \u00e0 son site Internet<\/strong>.<\/p>\n<p>Il suffit de se rendre sur le site de <a href=\"https:\/\/www.fastory.io\/fr\/\">Fastory<\/a> et de suivre une \u00e0 une les diff\u00e9rentes \u00e9tapes du processus de cr\u00e9ation de votre widget. Une fois que vous l\u2019avez cr\u00e9\u00e9, il ne restera plus qu\u2019\u00e0 l\u2019int\u00e9grer \u00e0 votre site web et c\u2019est l\u00e0 un vrai jeu d\u2019enfant <strong>puisqu\u2019il suffira d\u2019ins\u00e9rer un code HTML<\/strong>.<\/p>\n<p>D\u00e8s lors, vous pourrez <strong>g\u00e9rer vos stories directement depuis l\u2019application <a href=\"https:\/\/www.presse-citron.net\/instagram-un-nouveau-fil-dactualite-pour-les-publications-les-plus-recentes\/\">Instagram<\/a><\/strong> comme vous en avez l\u2019habitude, vos contenus \u00e9tant simultan\u00e9ment publi\u00e9s sur le r\u00e9seau social et sur votre site Internet si c\u2019est votre souhait.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Depuis leur lancement en septembre 2016, les stories Instagram ont rencontr\u00e9 un vif succ\u00e8s aupr\u00e8s des membres du r\u00e9seau social. Aussi, il est tr\u00e8s fr\u00e9quent [&#8230;]<\/p>\n","protected":false},"author":25,"featured_media":6807,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-6806","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reseaux-sociaux"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Int\u00e9grer des stories Instagram \u00e0 son site web - Agence digitale ODW<\/title>\n<meta name=\"description\" content=\"Apprenez \u00e0 int\u00e9grer des stories Instagram \u00e0 votre site web pour dynamiser votre contenu et renforcer votre pr\u00e9sence en ligne.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.odw.fr\/blog\/reseaux-sociaux\/integrer-des-stories-instagram-a-son-site-web\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Int\u00e9grer des stories Instagram \u00e0 son site web - 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